BKON is now Phy.

BKON is now Phy.

Although the old name served us well, it was simply too limiting. Just like the Physical Web continues to evolve, so has our platform, going beyond Bluetooth to include QR and NFC management (among other things).

Expanding on its “walk up and use anything” roots, the Physical Web is the bridge that connects physical to digital. Phy accelerates that evolution with easy-to-use, "no-dev-required" tools that give people instant mobile previews and fast access to actionable content.